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Journal of Business, Communication and Technology

مجلة الأعمال والاتصال والتكنولوجيا

BCT

Gulf College · eISSN 2791-3775

Articles
53
Authors
109
Years covered
2022–2026
Open access model
Diamond open access
Peer review
Peer reviewed
Frequency
Semiannual
Language
English
Country code
Oman
Since
2022
Indexed in
DOAJ

Browse by year

All2026 (5)2025 (10)2024 (14)2023 (14)2022 (10)

Volumes and issues
  • Volume 5, Issue 1 (5)
  • Volume 4, Issue 2 (5)
  • Volume 4, Issue 1 (5)
  • Volume 3, Issue 2 (7)
  • Volume 3, Issue 1 (7)
  • Volume 2, Issue 2 (7)
  • Volume 2, Issue 1 (7)
  • Volume 1, Issue 2 (7)
  • Volume 1, Issue 1 (3)

Articles 53

Research article Open access

Generative AI as a Collaborative Partner in Entrepreneurial Creativity: A Conceptual Framework

Ravindra Kambalapadavu, Santhosh Kumar Shrinivas, Ahmed Sharia et al. · Journal of Business, Communication and Technology · 2026 · 10.56632/bct.2026.5105

The rise of artificial intelligence (AI) has changed the face of entrepreneurship by reshaping how ideas are created and translated into new startups. Creativity has been a unique trait of human beings which sets us apart from machines and AI. This paper examines the role of generative AI (GenAI) in entrepreneurial cre …

Research article Open access

Improvement of Business Processes on Custom Clearance for International Logistics Companies

Jeremiah Iwasen Mzughulga · Journal of Business, Communication and Technology · 2026 · 10.56632/bct.2026.5104

This study examines the improvement of customs clearance business processes for international logistics companies within the context of global supply chains. Inefficiencies in traditional customs clearance, characterized by bureaucratic delays, fragmented procedures, and limited technological integration, continue to u …

Research article Open access

Does Personality Trump Financial Knowledge? Unraveling the Predictors of Cryptocurrency Investment

Karima Diljan Al Balushi, Muhammad Shahid Pervez · Journal of Business, Communication and Technology · 2026 · 10.56632/bct.2026.5103

Drawing on the financial capability theory and the personality-investment fit theory, the study aims to examine the relative influence of financial knowledge and personality traits on university students’ cryptocurrency investment. Using the survey data from 460 university students aged between 19 and 27 years, the stu …

Research article Open access

Challenges and Opportunities of the Financial Service Industry in the Wake of the Fourth Industrial Revolution: A Systematic Review

Bronson Mutanda, Bomi Cyril Nomlala · Journal of Business, Communication and Technology · 2026 · 10.56632/bct.2026.5102

The rapid integration of fourth industrial technologies to meet the demands of the evolving financial landscape and customer needs is fundamentally transforming the financial services industry, creating both significant opportunities for innovation and substantial challenges. In light of this background, this study inv …

Research article Open access

Introducing Magnitude Research: A Transformative Framework for Business Studies

Reza Pishghadam · Journal of Business, Communication and Technology · 2026 · 10.56632/bct.2026.5101

Business research often emphasizes statistical measures, publication counts, and narrowly defined outcomes, which can obscure the broader effects of organizational practices and interventions. Despite methodological rigor, existing studies frequently provide limited insight into long-term, systemic, and multi-level imp …

Research article Open access

AI as a Systemic Risk Amplifier in High-Frequency Trading: Presenting a Conceptual Regulatory Framework

Santhosh Kumar Shrinivas, Pavithra Shetty, Juliet Sophia et al. · Journal of Business, Communication and Technology · 2025 · 10.56632/bct.2025.4205

Artificial Intelligence (AI) has changed how the financial market operates, particularly in High-Frequency Trading (HFT) and autonomous execution. While AI enhances liquidity, speed, and price discovery, it also causes new systemic vulnerabilities. This paper investigates how AI operates as a risk amplifier in financia …

Research article Open access

ICTs Utilization and Its Influence on Operational Performance of Manufacturing Enterprises

Festa Okrigwe, Olabamiji J. Onifade · Journal of Business, Communication and Technology · 2025 · 10.56632/bct.2025.4204

The adoption and utilization of information and communication technologies (ICTs) have reshaped the economic landscape of different economic sectors in many nations; thus, assessing the extent to which ICTs have been adopted and used in the Nigerian manufacturing sector is imperative for stakeholders in the sector. Bas …

Research article Open access

Identification and Hierarchical Structuring of Factors Influencing the Adoption of Artificial Intelligence for Customer Behavior Prediction in Electronic Businesses

Nasrin Hajizadeh, Rouholla Bagheri, Mostafa Kazemi · Journal of Business, Communication and Technology · 2025 · 10.56632/bct.2025.4203

This paper focused on determining and ranking critical variables that influence the role of artificial intelligence (AI) in predicting consumer behavior in e-businesses. The statistical population consisted of 11 AI specialists in e-business, who were chosen on the basis of academic qualification, relevant experience, …

Research article Open access

A Study of GCC Economic Visions through Magnitude Thinking

Siavash Rokhsari · Journal of Business, Communication and Technology · 2025 · 10.56632/bct.2025.4202

The rapid economic and social transformations underway in the Gulf Cooperation Council (GCC) countries have made the development and assessment of national visions critically important for guiding sustainable futures. This study analyzes the national visions of the six GCC nations (Bahrain, Kuwait, Oman, Qatar, Saudi A …

Research article Open access

Toward Effective Advertising: A Diagnostic Model for Business Communication

Shima Ebrahimi, Taqi Al Abdwani, Ali Al Badi et al. · Journal of Business, Communication and Technology · 2025 · 10.56632/bct.2025.4201

This study proposes a multilayer diagnostic paradigm for culturally attuned advertising to enhance managerial decision-making in international markets. Contemporary advertisements must balance operating globally and remaining authentic to local cultures while preventing cultural misalignment. This study introduces cult …